There are many variables when it comes to pricing custom vinyl lettering. The biggest factor is the quality of the vinyl and the custom design. All of our orders are reviewed by certified graphic designers and then sent to our customers for approval. We have thousands of custom templates that are carefully curated for our customers. We can modify any design or create any idea, essentially you are the designer. We have many custom templates that have USDOT, MC & GVW lettering integrated for USDOT compliance. All of our products are handmade to fit your specifications. Our prices are higher than our competitors because we have the talent and customer support. Truck decals is an art, and we are the best.